April 24th-26th 2023
AtLanta GA

Spring 2023 Session

There’s a science to effective and impactful event design while also running a successful event design business.

this experience will provide the blueprint that guarantees impactful & memorable event experiences every time. 

Lance has constructed a curriculum that will offer floral & event designers looking to elevate their business stepping stones to success and quality within their business. 

If you’re looking for a design experience that moves you past just motivation, and offers a hands-on learning environment, then this experience is for you. 

This hands-on experience will focus on spatial transformation techniques, fantasy floral design concepts, & the details and tricks of the trade that make the difference when designing captivating luxury events. 

The Devereux Experience is a 3 day floral and event production masterclass curated by
Lance Devereux
Co-star of VH1’s
 “My Celebrity Dream Wedding”.

The Experience

Introducing the SUMMER 2022 Almuni.
WIll You Be Next?!?
Limited Space Available To Register. 

Lance Devereux is an award winning celebrity floral & event designer and the Co-Star of VH1’s new hit reality show “My Celebrity Dream Wedding”. He’s also the owner and lead designer at Designs by Devereux Weddings and Events, a full-service wedding, special event, & floral design firm.

Lance is one of the most sought-after celebrity floral & event designers in the Southeast & beyond and has designed florals and events for well known figures such as Quavo, Da Brat & Judy, Cytnthia Bailey, Rasheeda Frost, and others. Outside of his own show, his work has been featured on The Real Housewives, Love & Hip-Hop, The Cromarties, B Collective Magazine, and an array of digital publications including The Knot, Black Bride, Munaluchi Bride, and Black Gay Weddings, just to name a few. 

Lance received a nomination for Designer of the Year alongside other top designers in the wedding & event industry in 2019 & won the award for designer of the year at the 2020 B Collective Awards. 

As Founder of the Devereux Experience, Lance continues to share his love for the art of event design through education and teaching other aspiring event designers his techniques for successfully transforming any space. Lance has also graced the platforms of Intrigue Designs, Wedding MBA, The Planners Suite Conference, The Floral Encounter, Behind The Veil, and spoken on the main stage of many bridal shows and expos. 

Meet Lance Devereux

Twelve Midtown Hotel
Autograph Collection

The Location

361 17th St NW, Atlanta, GA 30363


The Special Guests

More Special Guest Announcements Coming Soon!

Dextor Rodgers is an accomplished Master Floral Designer and owner of 19Eleven Events Based in Houston, TX.
Dextor has worked on the production of events for names like Da Brat & Judy, Princess & Ray Jay, Judge Mathis and more. He most recently served as Art Director for VH1’s “My Celebrity Dream Wedding”. Dextor brings over 15 years of experience in the luxury floral and event industry. 

Celebrity Event Designer
Owner of 19Eleven Events
Art Director of VH1's "My Celebrity Dream Wedding"

Dextor Rodgers

The Itinerary

Subject  To Change...

day 1

Breakfast: (provided)

Fundamentals of Event Design and Spatial Transformations (Lance Devereux & Special Guest)

Lunch (provided)

Hands On Floral Design & Event Production
(Lance Devereux & Special Guest)

9am - 5pm

day 2

Breakfast: (provided)

Pricing for profit
(Special Guest)

Becoming The Brand
(Special Guest)

Lunch (provided)

Hands On Floral Design & Event Production
(Lance Deverex & Special Guest)

9am - 5pm

day 3

The Boss Breakfast
(With Lance Devereux & Special Guests)

Hands On Floral Design & Event Production
(Lance Devereux & Special Guest)
Slay Time - (Time to Get Beat & Beautiful)

Photoshoot Experience

Finale Cocktail Reception (With Special Guests)


What You'll Learn...

The Masterclass

Tools To Successfully Transform A Space Into A Luxury Event Experience

Large Scale Floral Design Techniques including Fantasy Style Floral Arrangements & Structures

Lance’s Own Unique Design Blueprint To Creating Memorable Luxury Designs

Pricing For Profit & Earning More Money In Your Design Business

Becoming The Brand & Attracting Your Ideal Client


The Finale

The Devereux Experience concludes with a finale event where industry professionals and local tastemakers join the students and special guests for a chic cocktail experience.  The most fabulous and fashionable personalities  in the area will come together to network as well as witness the final outcome of the students design transformation. 




Pay In Full Savings

Remainder ($2,500)
Due By 4/15/23


For Just

Reserve You Seat


3 Days of Hands-On Instruction Led By Lance Devereux and Special Guests

Breakfast & Lunch Each Day

Individual Social Media & Website Audit

Professional Photo Shoot Experience Including Professional Headshots

Images To Grow Your Portfolio

Finale Cocktail Social Meet & Greet Experience With Special Guests

Exclusive Opportunity For Ongoing Mentorship Post the Experience

What  You Get



If you’re an up and coming event and/or floral designer or even an established one who’s ready to take your designs, business, and brand to the next level this experience has been designed just for you.

So much fabulousness is in store for this hands on three day experience that I just can’t wait to reveal. 

I hope I'll be seeing you there!

- Lance